Web Survey Bibliography
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Mail surveys remain an effective and popular mode of data collection, given the relatively low and decreasing response rates of Web surveys (Sheehan, 2001) and the unreliability of e-mail addresses as compared to physical addresses (Crawford et al., 2002; Shannon & Bradshow, 2002). This article addresses the implications of using return receipts/address updates to reduce the costs of self-administered mail surveys at Penn State Harrisburg (PSH). We build upon Dillman’s (2000, 1991) widely-used approach of multiple contact surveys to demonstrate the cost-effectiveness and improvement in completion rates using return receipts.
We found that having valid addresses has the potential of reducing costs associated with a mail survey (e.g. copy costs, postage, etc.). However, in determining the efficacy of the return receipt method a priori, two features of the survey must be considered: (1) the relative cost between the return receipt and the additional mailings, and (2) the ratio between usable (deliverable) and non-usable (un-deliverable) addresses (see appendix for a model that demonstrates the utility of return receipts). If the ratio of bad-to-good addresses is higher than the cost of the return receipt relative to the cost of additional mailings, then return receipts are cost-effective.
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Web survey bibliography (317)
- Overview: Online Surveys; 2017; Vehovar, V.; Lozar Manfreda, K.
- Respondent mode choice in a smartphone survey ; 2017; Conrad, F. G., Schober, M. F., Antoun, C., Yan, H. Y., Hupp, A., Johnston, M., Ehlen, P., Vickers, L...
- Collecting Data from mHealth Users via SMS Surveys: A Case Study in Kenya; 2016; Johnson, D.
- Electronic and paper based data collection methods in library and information science research: A comparative...; 2016; Tella, A.
- Stable Relationships, Stable Participation? The Effects of Partnership Dissolution and Changes in Relationship...; 2016; Mueller, B.; Castiglioni, L.
- Identifying Pertinent Variables for Nonresponse Follow-Up Surveys. Lessons Learned from 4 Cases in Switzerland...; 2016; Vandenplas, C.; Joye, D.; Staehli, M. E.; Pollien, A.
- The 2013 Census Test: Piloting Methods to Reduce 2020 Census Costs; 2016; Walejko, G. K.; Miller, P. V.
- The Validity of Surveys: Online and Offline; 2016; Wiersma, W.
- Methods can matter: Where Web surveys produce different results than phone interviews; 2016; Keeter, S.
- Do Polls Still Work If People Don't Answer Their Phones?; 2016; Edwards-Levy, A.; Jackson, N. M.
- HUFFPOLLSTER: Why Reaching Latinos Is A Challenge For Pollsters; 2016; Jackson, N. M.; Edwards-Levy, A.; Velencia, J.
- Comprehension and engagement in survey interviews with virtual agents; 2016; Conrad, F. G.; Schober, M. F.; Jans, M.; Orlowski, R. A.; Nielsen, D.; Levenstein, R. M.
- An Overview of Mobile CATI Issues in Europe; 2015; Slavec, A.; Toninelli, D.
- Using Mobile Phones for High-Frequency Data Collection; 2015; Azevedo, J. P.; Ballivian, A.; Durbin, W.
- Mixed mode surveys ; 2015; Burton, J.
- Two Are Better Than One: The Use of a Mixed-Mode Data Collection to Improve the Electoral Forecast; 2014; de Rada, V. D., Pasadas del Amo, S.
- The impact of contact effort on mode-specific selection and measurement bias; 2014; Schouten, B., van der Laan, J., Cobben, F.
- How much is shorter CAWI questionnaire VS CATI questionnaire?; 2014; Bartoli, B.
- Advantages of a global multimodal print & digital readership survey; 2013; Cour, N., Saint-Joanis, G.
- Relative Mode Effects on Data Quality in Mixed-Mode Surveys by an Instrumental Variable; 2013; Vannieuwenhuyze, J. T. A., Revilla, M.
- A report on the Confirmit Market Research Software Survey 2013; 2013; Macer, T., Wilson, S.
- Mode effect analysis and adjustment in a split-sample mixed-mode Web/CATI survey; 2013; Kolenikov, S., Kennedy, C.
- Evaluating the left‐right dimension: Category Selection Probing conducted in an online access...; 2013; Huefken , V.
- Methodological, legal and technical perspectives on the feasibility of web survey paradata in German...; 2013; Sattelberger, S.
- Impact of mode design on reliability in longitudinal data; 2013; Cernat, A.
- Exploring patterns of academic usage: A Google Scholar based study of ESS, EVS, WVS and ISSP academic...; 2013; Malnar, B.
- Web questionnaires in official population surveys: Do's and don'ts First experiments and impacts...; 2013; Blanke, K.
- Mode effects in Labour Force Surveys - do they really matter?; 2013; Koerner, T.
- Measuring the same concepts in several modes in the "BIBB/BAuA-Employee-Survey 2011/12" ; 2013; Gensicke, M., Tschersich, N., Hartmann, J.
- What works? Getting the General Population To Go Online in a Mixed Mode Local Health Survey; 2013; Frigault, L.-R., Azzou, S. A. K., Molloy, E. J. K., Ammarguellat, F., Couture, M., Gratton, J.
- Using Technology to Conduct Questionnaire Evaluations with Hard to Reach Populations ; 2013; Ridolfo, H., Ott, K.
- Mode Effects in a National Establishment Survey; 2013; Daley, K., Phillips, B. T.
- Evaluating the Effect of a Non-Monetary Incentive in a Nationally Representative Mixed-Mode Establishment...; 2013; Sengupta, M., Harris-Kojetin, L., Hobbs, M., Greene, A.
- Survey Reminder Method Experiment: An Examination of Cost Efficiency and Reminder Mode Salience in the...; 2013; Anderson, M., Rogers, B., CyBulski, K., Hall, J. W., Alderks, C. E., Milazzo-Sayre, L.
- Experiences from a probability-based Internet panel: Sample, recruitment and participation; 2013; Scherpenzeel, A.
- An Evaluation of Internet Versus Paper-based Methods for Public Participation Geographic Information...; 2012; Pocewicz, A.; Nielsen-Pincus, M.; Brown, G.; Schnitzer, R.
- Using paradata to explore item-level response times in surveys; 2012; Couper, M. P., Kreuter, F.
- Specialized Tools for Measuring Past Events ; 2012; Belli, R. F.
- Modes of Data Collection; 2012; Tourangeau, R.
- Mode and non-response effects and their treatment; 2012; Chrysanthopoulos, S., Georgostathi, A.
- “I think I know what you did last summer” Improving data quality in panel surveys; 2012; Lugtig, P. J.
- Using Text-to-Speech (TTS) for Audio-CASI; 2012; Couper, M. P., Kirgis, N., Buageila, S., Berglund, P.
- Does Mode Matter? Initial Evidence from the German Longitudinal Election Study (GLES); 2012; Blumenstiel, J. E., Rossmann, J.
- The Representativity of Web Surveys of the General Population compared to Traditional Modes and Mixed...; 2012; Klausch, L. T., Schouten, B., Hox, J.
- Effects of speeding on satisficing in Mixed-Mode Surveys; 2011; Bathelt, S., Bauknecht, J.
- Web based CATI on Amazon Elastic Compute Cloud and VirtualBox using queXS; 2011; Zammit, A.
- Web/Cloud Based CATI Using queXS; 2011; Zammit, A.
- When Referring to Mode, Is Expressed Preference the Same as Reality?; 2011; Denk, K.
- Three Era's of Survey Research; 2011; Groves, R. M.
- Testing a single mode vs a mixed mode design; 2011; Laaksonen, S.